Insights

Customer Strategy

We love sharing our perspectives, provoking thought + inspiring action. Covering key topics
+ trends, check out our blog articles to keep you up to speed + in the know.

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Customer ExperienceCustomer Strategy

Customer: The Singular Focus for Success

Accelerating change is the ‘new normal’. The last few years have shown ...
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Customer AdvocacyCustomer Strategy

Beware the new pandemic!

When we talk about pandemics, we think Covid. But there’s a new ...
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Customer ExperienceCustomer Strategy

A customer-led approach is not just an option; it’s a necessity

Whether you’re ready for it or not, the role of the customer ...
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Customer AdvocacyCustomer Strategy

Artificial Intelligence (AI): A Driver of The Customer-led Revolution

In today’s tech-driven world, Artificial Intelligence (AI) has emerged as a catalyst ...
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Customer ExperienceCustomer Strategy

Master the art of Customer Choice (– or be left behind)

Welcome to the ever-evolving landscape of customer choice. Choice is everywhere – ...
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Customer ExperienceCustomer Strategy

The 3 mindsets holding you back in your business

Did you know that there are certain things you’re doing in your ...
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Customer ExperienceCustomer Strategy

Why Are My Customers NOT Buying Again?

Recently we were speaking at an event + an audience member came ...
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Customer Strategy

Catch the Bouncing Customer!

The way we define ‘customer’ can limit our potential. Delivering a recent ...
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Do you have a customer strategy?
Customer Strategy

Do You Have a Customer Strategy?

You have a finance strategy, right? You have a marketing strategy. You ...
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