Insights

Customer Strategy

We love sharing our perspectives, provoking thought + inspiring action. Covering key topics
+ trends, check out our blog articles to keep you up to speed + in the know.

Customer ExperienceCustomer Service

10 tips for creating exceptional customer experiences

We have something to share with you. People don’t buy products anymore. ...

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Includes never before seen book excerpt!-10

Customer Strategy

Where does the customer sit in your business?

This article contains an unedited excerpt from our new book, Leading the ...

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Customer Strategy

The Customer-led Revolution is here: Are you ready?

The customer-led revolution is a game-changer for business. It requires a strategy ...

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Customer Strategy

Why should Local Government be customer-focused?

Local government plays an essential role in providing services to the community. ...

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business growthcustomer

7 ways to build customer-centric capability in an organisation

In today’s competitive business environment, building a customer-centric capability is essential for ...

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Customer Strategy

3 Most Common Pitfalls for Large Organisations

Large organisations are often seen as pillars of stability and success in ...

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Customer DataCustomer Strategy

Changing things up to stand out from the crowd

Virgin Australia Brings On Wonderful Nice. Is that the best we can ...

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Customer Strategy

Top 3 Things Not To Do When Dealing With New Customers

In our last blog, we posed the question – do you make it ...

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Customer Strategy

Top Tips for Engaging with Your Customers

We’ve been talking a lot recently about the best ways to stop ...

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