Customer Experience Archives • CUSTOMER FRAME

The Italian chef + a likely model for business in times of COVID-19

Meet Danny. Relocated from Sydney to the Sunshine Coast, he runs a fantastic restaurant called Mr Mancino in the heart of Coolum Beach. Like many of us in business, this time of crisis has brought many a challenge. On a recent Experience Review trip for an iconic...

How to Take Care of the Customers You Have

by Sueanne Carr

Customers need to know you care, so take care of them. Two simple facts when it comes to customers that you need to know when trying to figure out how to take care of them in times of crisis [+ always]. The customer is yours to lose (so take care of them) Customers...

Now is not the time to get the experience so wrong

by Peter Turner

As a Customer Strategy Maverick, it makes me frustrated + somewhat angry to think that some businesses still think they can get away with 1970’s sales tactics.

The Customer Experience starts with the Customer Journey

by Sueanne Carr

Hey, why are YOU in business? When we ask this question, we hear the same things over + over – ‘to make money’, ‘for profit’, ‘lifestyle’, ‘to leave a legacy’… … but rarely do we hear ‘for our customers’. Customers are the ultimate reason any...

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