Home > Customer Data

Insights

Customer Data

We love sharing our perspectives, provoking thought + inspiring action. Covering key topics
+ trends, check out our blog articles to keep you up to speed + in the know.

Close-up of hand of female candidate filling in questionnaire for vacancy during job interview

Customer Data

How to use your customer data to grow your business

In today’s digital age, businesses have access to more customer data than ...

View Post

Includes never before seen book excerpt!-10

Customer Data

Customer Data: unlocking the intelligence already in your business

This article contains an unedited excerpt from our new book, Leading the ...

View Post

Digital wardrobe on a transparent screen

Customer Data

The Evolution of Customer Needs: What does it tell us?

History can provide valuable insights into customer needs and how they have ...

View Post

networking-concept-still-life-composition

business growthcustomer

7 ways to build customer-centric capability in an organisation

In today’s competitive business environment, building a customer-centric capability is essential for ...

View Post

Customer DataCustomer Strategy

Changing things up to stand out from the crowd

Virgin Australia Brings On Wonderful Nice. Is that the best we can ...

View Post

Customer Data

Customer Data As An Asset

https://youtu.be/xUDVB5U0-tI Do you see your customer data as an asset or ...

View Post

Customer Data

Who is serving your customers?

We recently had some routine maintenance done on our Customer Frame vehicle + had ...

View Post

Download Our free Starter Kit Now!

Download the Starter Kit now to explore our framework, do a quick assessment of where you are today + work out your next steps.